Approaching Social Impact: A Beginner’s Guide

Come uncover the bases of how and why social impact assessment is done- and how to design and integrate data into your own social venture.

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Monday, April 4, 2016
5:00 PM – 6:30 PM


Propeller Incubator
4035 Washington Avenue
New Orleans, LA 70125

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So you’re getting into social business – maybe you just have an idea or maybe you’ve been up and running for a couple of years. At some point you’ll probably be asked about your social “impact.” As a social business or non-profit, how can you set yourself up to demonstrate your social impact with real data? This workshop, Approaching Social Impact: A Beginner’s Guide, will uncover the bases of why and how social impact assessment is done to inspire attendees to design and integrate data into their own social ventures. We will go through a series of activities to: (a) map the characteristics of the challenges that social ventures generally attempt to address, (b) introduce basic concepts of planning for impact (stakeholders, assumptions, risks, immediately observable outputs, long-term impacts), © discuss current thinking behind data collection, management, and use in social ventures, and (d) outline attendees’ common bottlenecks and opportunities surrounding data/impact assessment.

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About the Presenters:

William N. Faulkner
Director, Flux Research, Monitoring and Evaluation
William N. Faulkner is a data scientist and consultant whose vision is a network of social changemakers in New Orleans whose decisionmaking and learning stems from real-world data. In 2015, William launched his own social enterprise, a consulting firm called Flux Research, Monitoring and Evaluation ( to tackle this grand challenge. In the past, William has managed data learning projects for clients in private, public, and non-profit sectors in over a dozen countries while working with consulting start-ups based in São Paulo (Brazil) and Taos (New Mexico).

Jason Altman
Principal, The TerraLuna Collaborative
Mr. Altman is a member of the TerraLunaCollaborative with 13 years of experience in the impact assessment of education programming in K-12 public schools. He is skilled in qualitative methodologies, data analysis, data collection, report writing and technical assistance/professional development. He has a wealth of experience supporting federal, state, and local departments of education as well as dynamic, locally funded non-profits serving youth, federally funded projects and technical assistance centers. Jason has served as the external evaluator for education programs such as the AmeriCorps America Reads Mississippi program and the Minnesota Humanities Center Educational Strategy in Omaha Public Schools and other various initiatives including the Purple Feet Foundation’s thinc® program.